LONDON, UK: OCTOBER 13 – Three billion, three thousand million, or 3,000,000,000 - no matter how it is written, in which hemisphere or in what language - the number is astronomical. Today, Outfit7 Limited announced that it clocked in at just that - three billion downloads of its juggernaut Talking Tom and Friends app franchise.
In just over five years, and one year after crossing two billion downloads, Outfit7’s Talking Tom and Friends apps have set a new precedence for family entertainment in the digital space. Since the launch of the first Talking Tom app in June 2010, Outfit7 has built an entertainment brand encompassing over 15 apps under the Talking Tom and Friend umbrella, that continues to deliver fun and relevant content to its global fan base. Two of the most recent launches, My Talking Angela and My Talking Tom, both earned more than 10 million downloads within days of launch, while scooping the #1 games spot in over 135 countries.
Monthly, the apps collectively generate 250 million active users in over 230 countries and territories worldwide.
“It’s an amazing accomplishment to reach three billion downloads, but even more of an honor to know Talking Tom and Friends have entertained and delighted so many across the globe,” said Samo Login, Outfit7 Limited co-founder and Chief Executive Officer. “Thanks to our incredible team who work tirelessly to raise the bar in creative content and technology and continually deliver an entertaining and engaging experience, we’ve been able to reach this significant milestone.”
The app download stats tell just part of the digital whirlwind. Combined, the franchise has also amassed a whopping 3.5 billion views of its various content on YouTube, while Talking Tom and Friends: The Animated Series has cemented a rock solid audience accruing close to 100 million views since its launch on YouTube and the YouTube Kids app in late Spring . The 52x11-minute episode series features an all-star voice cast led by Golden Globe® and Emmy®-nominee Colin Hanks (“Fargo”) and Tom Kenny (“SpongeBob SquarePants.”) New episodes return beginning October 8th.
In addition, a feature film is in development, while the company’s global licensing and merchandising program continues to flourish.
The Talking Tom and Friends apps are free to download on all major app stores globally. For more information, or to download an app, please visit http://outfit7.com/our-work/.
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About Outfit7 Limited
Outfit7 Limited is one of the fastest-growing multinational family entertainment companies on the planet, best known for its global phenomenon Talking Tom. Founded in 2009 by entrepreneurs on a mission to bring fun and entertainment to all, Outfit7 has grown from an instant app success into a fully-fledged media franchise. Their highly successful portfolio includes free mobile apps and games, a CGI animated series and web shorts, a global licensing and merchandising program, and a chart-topping sensation on YouTube. The Talking Tom and Friends apps have three billion downloads since launch, and over 250M active monthly users.
Outfit7’s family-friendly apps are certified by PRIVO, an FTC approved COPPA safe harbor program, and in April 2015, the My Talking Angela app was awarded the National Parenting Center’s Seal of Approval. For more information, visit outfit7.com, or learn more about the brand’s animated series at Talkingtomandfriends.com or on the Talking Tom and Friends YouTube channel.
PRESS CONTACTS:
Sarah Gumina – GennComm for Outfit7
Sarah@genncomm.com / + 1 310-714-0350
Cassie Chandler – Outfit7 Brit
cassie.chandler@outfit7.com / T: +44 20 7432 4564 / M: +44 7508 994099
@sgumina